SEA tool - Channable
SEA tool

SEA tool

Create dynamic ads based on your data feed

Channable offers rule based actions and dynamic variable fields in Google Ads (Google AdWords) and Bing Ads optimizations, for ultimate data usability and performance. By using these business rules, you can easily optimize information specifically for ads or keywords and you can set up rules to automatically pause ads based on e.g. availability, brand, EANs. This way the ad generator automatically stays in sync with your inventory changes. As soon as a product is sold out the ad is paused until the product comes back in stock, ensuring no accumulation of extra costs.

Google Ads (Google AdWords) in Channable

Use your data feed to create dynamic Text Ads or Shopping campaigns to advertise on Google. With the different fields, keywords, and ad customizers in Channable’s templates, you can easily generate ads for all your items. Based on direct feedback from Google, you can solve any occuring errors, and optimize your campaigns to perform even better.
More about Google Ads

Bing Ads in Channable

Using your data feed, you can construct campaigns, ad groups, ads, keywords and negative keywords for Bing Text Ads in Channable. Channable has set up ad templates to simplify and speed up the creation of ads. It’s also possible to copy all settings, campaigns, and templates from your Channable Google Ads (Google AdWords) to your Bing Ads, to speed up the process even more.
More about Bing Ads

Shopping campaigns

Channable enables you to filter products and generate Shopping campaigns with dynamic ad groups. The Google Ads (Google AdWords) tool enables you to select the products for the specific campaign, the level on which the ad group should be generated, and, last but not least, you can add dynamic or static negative keywords to eliminate unnecessary costs. The structure of your Shopping campaigns will be exported to your Google Ads (Google AdWords) account and connected to the products in your Merchant Center.

Generate campaigns, ad groups and ads

Use dynamic fields from your data feed to easily generate campaigns, ad groups, text ads and (negative) keywords based on your subcategories, brand, title or any other fields you may like. Furthermore, you can input keywords, negative keywords, tracking and set up default targeting settings. The flexibility allows users to advertise on long tail, without sacrificing personalized ads but also without the loads of manual work. One tool to manage all your search ads.

Filter your products

Channable provides you with powerful rule based actions with which you can filter your products on numerous criteria. Using a product feed manager to filter your products can significantly increase your channel effectiveness and efficiency.

Hundreds of channels worldwide

With Channable you can export your products to hundreds of comparison sites, affiliates, marketplaces and generate dynamic SEA campaigns to target customers worldwide. If we do not yet have your channel of choice, just let us know!

Performance based optimization

eCommerce Analytics provide you with the data needed to effectively optimize your product feed. Link you Google Analytics to Channable and view your product data in our interface. Gather data, optimize eCommerce performance and Google and Bing optimization all in one place.

Scheduled data update every day

Updating your product information daily assures that your product data is up to date and accurate for your SEA campaigns. Channable automatically updates your product feed every day at a time suitable for you.

Dashboard overview

A simple and tastefully designed dashboard displays the most vital data for your operations. View your imported products, export channels, analytics data and order tracking.

Free support

We believe in assisting our clients in every step of the way. Our trained experts are here to answer all your questions free of charge. Having trouble setting up your SEA campaigns? Just contact us.

Meet the people who use Channable every day

"Deploying tens of thousands of adgroups with tailormade ads has never been easier or quicker."

Jordi ter Woord
eCommerce Addict @ IGM

"Hundreds of AdWords campaigns based on feeds which are automatically paused and activated daily. Without Channable this would be an impossible task."

Gemma van Dorst
SEA specialist @ Blue Mango Interactive

"Channable gives us the ability to create simple rules, and dynamic ads based on our feeds. Very user-friendly tool!"

Linda van Lakwijk
Online marketer @ Zoover

Start with Channable today

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