Over the past two decades, Ruben has honed his expertise at some of the Netherlands’ leading marketing agencies, gaining hands-on experience across a wide range of performance marketing disciplines. This journey eventually led him to co-found his own performance marketing agency alongside two other well-known specialists in the field.

Today, Ruben leads the agency’s efforts in innovation and quality assurance, ensuring that every project meets the highest standards. On a daily basis, he tackles complex challenges for clients, developing cutting-edge solutions with a strong emphasis on automation, data-driven strategies, and advanced data warehousing. His work consistently focuses on leveraging technology to drive measurable results and uncover new growth opportunities.

Jochem Timmers (Product Manager Team Lead) and Jules Steultjens (Customer Success Team Lead) saw a fantastic opportunity to further Channable’s mission: empowering every online business to sell, advertise, and market their products globally by providing innovative, ready-to-use technology, and first-class knowledge and support.

They envisioned a dedicated space where PPC experts could connect, share insights, explore emerging trends, and dive deep into the world of PPC and eCommerce.

With the support of Ruben Runneboom and Bob Meijer, they turned this vision into reality, hosting the first two editions with great success.
And just like that, Next Level eCommerce was born: a webinar series created by experts, for experts, designed to push the boundaries of knowledge and innovation in the eCommerce industry.