Take your PPC game to the next level with expert insights, real-life strategies, and fresh trends shaping the future of eCommerce advertising.
The 20% auction advantage you can't see (But can't ignore)
Many advertisers and agencies believe Google's CSS no longer matters.
The reality? It still changes the economics of every Shopping auction, just in a way you can’t see in your Google Ads account.
In this session, Andrew Lolk breaks down exactly how CSS affects your performance in 2026, and whether you're currently leaving profit (probably yes) on the table.
Andrew Lolk has worked in PPC since 2009 and founded SavvyRevenue. He has been recognized as a Top 15 PPC expert every year from 2019 to 2026.
His philosophy is simple: most agencies lack real business understanding, while in-house teams often struggle to scale. SavvyRevenue was built to bridge that gap — combining deep commercial insight with the breadth and experience of an agency.
Based in Denmark, Andrew leads Paid Search for large D2C brands and retailers across Europe, while also acting as a strategic advisor and sparring partner for in-house marketing teams.
Jochem Timmers (Product Manager Team Lead) and Jules Steultjens (Customer Success Team Lead) saw a fantastic opportunity to further Channable’s mission: empowering every online business to sell, advertise, and market their products globally by providing innovative, ready-to-use technology, and first-class knowledge and support.
They envisioned a dedicated space where PPC experts could connect, share insights, explore emerging trends, and dive deep into the world of PPC and eCommerce.
With the support of Ruben Runneboom and Bob Meijer, they turned this vision into reality, hosting the first two editions with great success.
And just like that, Next Level eCommerce was born: a webinar series created by experts, for experts, designed to push the boundaries of knowledge and innovation in the eCommerce industry.
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