Channable
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Integrations

Instagram integration

The feed integration with Instagram will connect you to the Meta Commerce Manager from where you can build your Shopping or catalog ads. You can maximize your product visibility on the social network, optimize your Advantage+ catalog ads at scale and apply rule-based automations.

Instagram integration

Setting up your product catalog for Instagram

Useful information about creating and maintaining an Instagram integration at a glance. Before getting started with the feed creation, take a look at this overview.

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Connecting to Meta Commerce Manager

The Instagram integration is built on the Meta product catalog feeds. To fill a Meta product catalog, you have to set up a primary data source that can be supplemented with feeds for data enhancement, country and language information.

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Instagram integration catalog types

We offer feed templates for 4 verticals: Meta Auto, Meta E-Commerce, Meta Real-Estate and Meta Travel that include different data requirements and enable you to advertise your products on Instagram.

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Feed setup in Meta

With Channable you create a feed to fill your Meta product catalog with product data and keep it up-to-date. In the Meta Commerce Manager you either build a Shop (an online storefront on Instagram) or (Advantage+) catalog ads that will be displayed on Instagram.

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Available markets

The Meta product catalog feed templates and Instagram integration are available in a range of global markets.

How does the Instagram integration work?

Keep your Instagram product catalog up-to-date

Use intelligent rules and quality checks to easily adjust and filter your product feed so you’re always meeting Meta’s requirements.

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Categorize your products in no-time

Instantly and accurately categorize your products for Meta Commerce Manager with the Instagram integration, cutting setup time by up to 80%!

https://eu-central-1-enterprise-euc1.graphassets.com/AAg7wOEyuSfq2w8Bzgd1Xz/CyGIHwFuThWzrqEH1jBv

Create your ads and Shop via Meta

The previous Instagram integration in Channable has been replaced by 4 different Meta product feed types. This will make your workflow in Channable and the Meta Commerce Manager simpler and is coherent with the Meta terminology.

https://eu-central-1-enterprise-euc1.graphassets.com/AAg7wOEyuSfq2w8Bzgd1Xz/rkdsjVbtT9SLmeiQOwdL

Our latest content and best practices for the Instagram integration

Equip yourself with best practices, knowledge and insights about Instagram product catalog optimization.

Getting started with social media advertising

In 2024, social media advertising is essential for businesses to reach their audience effectively on platforms like TikTok and Instagram. This guide explains the basics, highlights its importance, and offers tips for creating successful ads, helping you navigate the pay-to-play landscape and boost your advertising efforts.

Additional resources to help you get started with the Instagram product feed integration

Find the information you need to set you up for success

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Support

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Help Center

Technical guide and best practices when connecting to Meta Commerce Manager.

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