September 14, 2022
The retail space is constantly evolving, so it’s important to build a solid foundation for your strategy while understanding the multi-dimensional space you’re operating in and not relying on a one-size-fits-all model. Learn how in our guide.
The retail sector is an exciting place right now, with shifting consumer behaviors and evolving technologies requiring brands to be agile, creative, and future-looking.
Some of the major trends affecting the industry, from social commerce to personalization, to diversification in terms of market, channel, and audience, present significant challenges for new and existing brands - but these pale in significance with the opportunities on offer.
What's more, retail is no longer a siloed experience. It’s about connecting the dots between channels, customers, and personalized experiences.
So how can retailers tap into a sustainable strategy as a way of connecting the right products to the right audiences and drive revenue for their business?
“Retail means change. Hardly any other sector is experiencing changes as strongly as today’s retail industry, which has undergone a significant transformation over the past decade and continues to evolve quickly.” - Deloitte, “The New Retail Operating Model of the Future”
In this guide, we're sharing the emerging trends and insights to support you in your strategy in 2023 and beyond.
Get a sneak peek into our guide to learn insights and tips from key advertisers, and how they can empower retailers worldwide to opt for a sustainable strategy that works for your specific niche. You'll learn:
Key trends in retail for 2023 including social commerce, retail media, personalization, and more
Insights to understand your customers, embrace digitalization, and testing
Tips on including Conversion Rate Optimization in your retail strategy