Channable

Be limited by characters no more!

November 20, 2025

Reading Time - 2 min

Judit Escudero Perez

Judit Escudero Perez

Author

If you are working in Google Ads or Microsoft Advertising, you’ll no doubt know their character limits by heart: 30 for headlines and 90 for descriptions. But what does that look like visually?

We know you are busy people and don't have time to count each character - especially if you’re using dynamic fields in Channable’s ad generators. Therefore, Channable has included a visual warning in the SEA tool template builder for when you exceed the limit.

The visual warning will turn the field in question red and will notify you what the character limit is. Even better still, if the error occurs because you are using a dynamic field (those blue and pink ones), Channable will display which percentage of the values exceed the character limit.

For instance, if you decide to use the title field as the headline 1, but 10% of your titles are longer than 30 characters, Channable will display a warning reading “Around 10% of values are longer than 30 characters”. This will save you jumping back and forth between the preview and the ad groups steps. To fix fields that exceed character limits, you can either create rules to shorten the values or use the handy back-up templates.

The character limit percentage warnings will be displayed in the ad template section AND the sitelinks section.

Make your ads more relevant, faster, and error-free with Channable’s SEA tool. Curious to know more about how you can benefit from ad generation and Channable’s SEA tool? Get in contact with one of Channable’s sales representatives for a demo.

Judit Escudero Perez

Judit Escudero Perez

Author

Judit Escudero Pérez is a Demand Generation professional at Channable, where she previously served as the Marketing Manager for Spain. She specializes in creating and optimizing marketing strategies to drive qualified leads and growth with a focus on the Spanish market. Judit helps online marketing agencies and advertisers leverage Channable's feed management tool for tasks like marketplace positioning, dynamic text ad generation, and data-driven synchronization.

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