Back has a passion for online marketing and they do what they do best.

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About is founded with the idea that everything is measurable. You can call it a real ‘ex-Google’ start-up. Data is the holy grail to us. We annually manage around € 10M+ in marketing spend (including AdWords, YouTube, Facebook) and know how to get the most out of the advertising budget for our customers through smart rules, scripts and logical thinking.

We compare our business with the sport mountain climbing: through the right structure, the right data and trust in experts and make the right choices you can reach the top. An iterative process that makes you smarter and better every day. You never climb the mountain alone. We have climbed to the top a number of times and are happy to help you from base camp 1 to the summit zone!

Channable &
Right from the start there is a collaboration between Channable and From the moment Channable was first called ‘Data Feed Central’. We were there from the very beginning. Not only is the tool that Channable offers a solution for every company in the world to get his data fixed through smart rules. Also the development team and the support department are also unique. All of our clients use Channable not only for their product feed to all the online aggregators, but also for their internal data quality.

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