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Success Story: Semetis & Channable / dmlights - the fully automated profit engine

March 29, 2021

For their client dmlight, an international e-commerce player in Lighting & Electrical supplies, Semetis came up with a new feed-based marketing strategy, fully automating their ads thanks to Channable.

dmlights is an international e-commerce player in Lighting & Electrical supplies. As they are active worldwide with over 85.000 products in multiple languages, it becomes a huge chore to efficiently manage their performance campaigns. With clever optimization tactics and Channable's feed-manager and PPC solution marketing agency Semetis was able to increase the Profit over Ad Spend (POAS) with 70% YoY and increase the total Profit Values with 130% YoY.

Read the full success story here.

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