With our Criteo integration, you can drive higher engagement by delivering personalized ads across a massive network of premium publishers. Optimize your Criteo product feed to meet strict platform requirements and leverage automated Criteo feed management to scale your dynamic retargeting campaigns with ease.
Navigating the world of dynamic display ads can be complex. Before you dive into your Criteo data integration, here is a quick overview of what you need to know to get your products in front of the right shoppers.
Platform model: Products are showcased in dynamic display and retargeting ads, generated from a Criteo product feed that powers your Product Catalog. Ads Manager: Criteo uses AI-powered predictive bidding and machine learning to optimize bids, budgets, and creative elements in real-time. Product categories: While widely used in Retail and E-commerce, Criteo supports a variety of verticals including Travel, Classifieds, and Finance. Available markets: Crniteo operates globally, conecting advertisers to over 1,300 premium publishers worldwide. Seller onboarding: To start advertising, you need a Criteo Advertiser account and a unique Advertiser ID to link your data.
Successful Criteo feed management is about more than just moving data; it’s about making that data work for your ROI. Channable simplifies the technical hurdles so you can focus on strategy.
Use rule-based optimizations to automatically clean up titles, filter out out-of-stock items, and map your products to Criteo’s specific category taxonomy.
Enhance your dynamic ads by using our Dynamic Image Editor to add prices, brand logos, or promotional badges directly onto your product images.
Technical documentation on setting up your Criteo product feed URL and mapping required attributes like ID, price, and availability.
Stuck on a technical mapping issue? Our dedicated support team is ready to help you fine-tune your Criteo data integration.
Choose a plan that scales with your SKU count. Enjoy monthly flexibility with no long-term commitment.
Channable’s pricing is based on the number of items you import, the number of projects, and the channels you use. Criteo integration via feed is included in our Core module, while advanced tools like the Image Editor are available as add-ons.
You first need a Criteo Advertiser account. In Channable, you’ll import your data, apply optimization rules, and generate a feed URL. You then provide this URL to Criteo to populate your Product Catalog.
Yes! You can set up your entire Criteo product feed, apply rules, and preview the results for free. You only need to choose a paid plan when you are ready to push your data live to Criteo.
You can use the Image Editor add-on to create custom templates that pull data from your feed. This allows you to serve "on-brand" dynamic ads that stand out in the crowded publisher network.
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