Make your products available on Publitas

Publitas is the most beautiful way for retailers to publish their print catalogs online. Publitas allows you to easily display your catalog on your website or on mobile devices, helping you to inspire shoppers and increase your conversion rate.

Over 600 leading retailers such as METRO Cash & Carry, Crate & Barrel, and Williams-Sonoma are using Publitas to publish their catalogs online. Together, these retailers have over 17 million people browsing through their online catalogs each month.

Using Channable you can export your products to Publitas so you can easily create beautiful product overlays in your online catalogs. This allows you to sell your products directly from your catalog.

Product overlay in the Museum of Modern Art’s Summer 2016 Catalog

Benefits of Publitas

Broader reach of audience early in the discovery phase of shopping
By publishing your catalog online, you can share your catalog with a broader audience than you could with just your paper catalog. For example, you can inspire your customers on mobile devices anywhere at any time.

Drive traffic to your online store
By linking the products in your catalog to your online store, your customers can seamlessly continue their shopping journey from your catalog to your store after they have discovered a product they like. This not only facilitates the shopping experience for your customers but also helps you drive relevant traffic (i.e. people with an intent to purchase) to your online store.

Increase conversion rate by selling from your catalog
Publitas helps you add product overlays to your online catalogs. When your customers click on a product in your catalog, Publitas will present these products in an inspiring product page. This way shoppers can stay on your catalog while browsing for more product information such as images, product videos, and in-depth product descriptions. If they like what they see, they can buy the product directly from your catalog.

A fast & reliable platform
Publitas hosts your catalogs on the cloud using Amazon Web Services. Catalogs published with Publitas are used by millions of people from all over the world and with an average uptime of 99.996%, we guarantee that your publications will always be available, regardless of how many people use them.

How to import the feed to Publitas?

To import the feed to Publitas, login to Publitas and click Product Feed. You’ll get to see the following screen:

Importing the product feed in Publitas

Simply paste the link from Channable in the Product feed URL field and click Import product feed. Once the import is done, your products should be available in our hotspot editor, to make tagging products a whole lot easier.

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