In order to be more consistent and logical, we changed the name of the tab in the sidebar. Why? Because you can find marketplaces both in the Feed and APIs tab. The method of sending the data differs though.
In the image below you can see how this change is visible within the tool. Everything within the tab has remained the same, even the logo.
Data feeds vs APIs
In the feeds tab you create a data feed and the link to this data (data feed URL) needs to be shared with the relevant platform. The data will be updated on a daily base (or more frequently) by Channable. This link will be imported by the respective platform and this way they have the latest info. Most of the times this will be done once a day by the platform.
An API is a direct connection with a seller account. This means that your product data is sent directly into the respective seller account.
What are the practical differences within Channable?
Aside from the fact that the feeds tab creates a feed URL and the API tab requires a connection with a seller account, there’s another slight difference visible within Channable. The feeds tab has a “Finalize” step where you connect your fields with the desired fields of the respective platform. In the API tab, this step is called “Build” and there you also connect your fields to desired fields. Several marketplaces’ APIs contain an attribute builder, where you can easily match the relevant attributes that are required for specific categories. With an API, you will receive direct updates about errors within Channable. This happens because before setting up an API, you have to connect your marketplace seller account directly to Channable.
If you want to learn more about the technical advantages and inconveniences of both of the methods, you can read this article from the help center.